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How
to Cure Damaging Customer Support Writing
Customer support writing has a public
relations problem. When it's good, you
scarcely notice it. When it's bad, it
can sabotage a company and go undetected
for a long time. Then heads roll. It's
tempting to make excuses for the overworked
and much-maligned customer support staffers.
Working in customer service is like wearing
a sign saying, "Kick me". It's
a tough, thankless job. But it's a hugely
important one that can be either a great
boon to a company or a great liability.
Read
full Customer Support Article
How to Write
Customer Service E-mails Like a Pro
Sometimes as part of my work I'm asked
to mediate between customers and website
owners in dispute. As such, I get to
read e-mail correspondence between both
parties and I'm often appalled by what
I read.
Read
full Customer Support Article
How to Identify
and Make the Most of Your Business's
Special Something - Heather Reimer
How
much thought have you given to what's
unique about your ebusiness... its competitive
edge? Many new web entrepreneurs are
in such a hurry to get their site up
and running, they breeze past this extremely
important question.
Read
full Marketing Article
How To Seal
The Deal By Phone - Heather Reimer
We've all read dozens of articles on
how to write spicier copy, snappier
ads and grabbier banners. But it's often
the personal touch that seals a big
deal -- that clincher phone call --
especially these days, when so many
of our clients live in other states
or countries and fewer deals are actually
closed in person.
Read
full Sales Article
Think
Monk> Business
Articles> Heather
Reimer
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Business
Author Details
Heather Reimer is the editor of The
Write Content
Suspect your web copy isn't working hard enough
for you?
Get a FREE website content analysis on your
site, with tips to
make your site more selling, compelling, and
search engine friendly.
Visit TheWriteContent.com for your free
content analysis.
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